Collier’s illustrated weekly. Woman’s number, New York, November 15th, 1902.

Edward Penfield

1902

Collier’s illustrated weekly. Woman’s number, New York, November 15th, 1902. by Edward Penfield, 1902

Step right up to 1902, where the 'New Woman' is taking center stage on the cover of Collier's Weekly! Edward Penfield frames two stylish ladies in riding gear—one in a sharp, tailored suit and bowler hat, the other in a chic coat and feathered hat—both holding riding crops like they own the place. This wasn't just a magazine cover; it was a bold declaration that women were stepping out of the parlor and into the public sphere. Penfield, often called the father of the American poster, used this flat, Art Nouveau style to capture the confident, sporty vibe of the turn-of-the-century female.

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