Don’t let up – Keep on saving food
1918
Francis Luis Mora didn't just paint pretty pictures; he created this intense 1918 poster to guilt-trip Americans into eating less. A rugged man stands over a fallen soldier, a visual reminder that skipping a meal at home could save a life on the front lines of World War I. The United States Food Administration used this dramatic imagery to push the 'Food Will Win the War' campaign. Those bold yellow slashes aren't just artistic flair—they grab your attention to make sure you don't 'let up' on your rationing duties.
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